MBA Theory and Application of Business and Management Principles / [electronic resource] : edited by Carolina Machado, J. Paulo Davim. - 1st ed. 2016. - IX, 194 p. 40 illus. in color. online resource. - Management and Industrial Engineering, 2365-0532 . - Management and Industrial Engineering, .

Management -- Human resource management -- Financial management -- Marketing management -- Operations management -- Information management -- International management -- Accounting -- International business -- Business law -- Statistics -- Economics -- Culture and organizational behaviour -- Competitive management practice -- Global management -- Organizational development and change -- Strategic management -- Entrepreneurship -- Production engineering -- Production management -- Sustainable management.

This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.

9783319282817

10.1007/978-3-319-28281-7 doi


Engineering.
Business.
Management science.
Engineering--Vocational guidance.
Engineering economics.
Engineering economy.
Engineering.
Engineering Economics, Organization, Logistics, Marketing.
Business and Management, general.
Job Careers in Science and Engineering.

TA177.4-185

658.5