Vertical Price Coordination and Brand Care (Record no. 50896)

000 -LEADER
fixed length control field 03154nam a22005535i 4500
001 - CONTROL NUMBER
control field 978-3-642-35570-7
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200420211745.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130404s2013 gw | s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9783642355707
-- 978-3-642-35570-7
082 04 - CLASSIFICATION NUMBER
Call Number 658.8
100 1# - AUTHOR NAME
Author Ahlert, Dieter.
245 10 - TITLE STATEMENT
Title Vertical Price Coordination and Brand Care
Sub Title Interdisciplinary Perspectives on the Prohibition of Resale Price Maintenance /
300 ## - PHYSICAL DESCRIPTION
Number of Pages VII, 84 p. 10 illus.
490 1# - SERIES STATEMENT
Series statement SpringerBriefs in Business,
505 0# - FORMATTED CONTENTS NOTE
Remark 2 Introduction to the current problem -- The myth that welfare is promoted by prohibiting vertical price and brand maintenance -- The risk of Resale Price Mainenance prohibition for the effectiveness of inter-brand competition -- The risk of admissible price-maintenance systems for the effectiveness of inter-brand competition -- Competition-policy implications -- Management Summary: 'The Liberation of the Value Chain from Cartel-Law Restraints'.
520 ## - SUMMARY, ETC.
Summary, etc Competition law regulates anti-competitive conduct by companies in order to maintain market competition. Cartel law can also cause restraints of competition and therefore, the existing regulations should be checked, revised and updated regularly. This book deals with the prohibition of Resale Price Maintenance, which is intensively discussed in Germany at the moment. It provides a new interdisciplinary approach to the topic that emphasizes the empirically observable marketing perspective, but draws conclusions from competition theory. Thus it reflects on the consumer benefits and welfare effects of RPM legalization at the same time. Since it provides new and constructive class-based suggestions for a re-design of European cartel law, this book should be valuable for researchers, practitioners and politicians.
700 1# - AUTHOR 2
Author 2 Schefer, Benjamin.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://dx.doi.org/10.1007/978-3-642-35570-7
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type eBooks
264 #1 -
-- Berlin, Heidelberg :
-- Springer Berlin Heidelberg :
-- Imprint: Springer,
-- 2013.
336 ## -
-- text
-- txt
-- rdacontent
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-- computer
-- c
-- rdamedia
338 ## -
-- online resource
-- cr
-- rdacarrier
347 ## -
-- text file
-- PDF
-- rda
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Business.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Marketing.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Management.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Industrial management.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Industrial organization.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Law and economics.
650 14 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Business and Management.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Marketing.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Industrial Organization.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Law and Economics.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Innovation/Technology Management.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
-- 2191-5482
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-- ZDB-2-SBE

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