E-Commerce Strategy (Record no. 56251)

000 -LEADER
fixed length control field 02941nam a22005295i 4500
001 - CONTROL NUMBER
control field 978-3-642-39414-0
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200421111853.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141030s2014 gw | s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9783642394140
-- 978-3-642-39414-0
082 04 - CLASSIFICATION NUMBER
Call Number 005.7
100 1# - AUTHOR NAME
Author Qin, Zheng.
245 10 - TITLE STATEMENT
Title E-Commerce Strategy
300 ## - PHYSICAL DESCRIPTION
Number of Pages IX, 351 p.
505 0# - FORMATTED CONTENTS NOTE
Remark 2 E-commerce and E-commerce Strategy -- National E-commerce Strategy -- E-commerce Strategy of Industries -- E-commerce Strategy in Enterprises -- E-commerce Strategy under Specific Strategic Environments -- E-commerce Technical Strategy -- The Present Situation and Outlook of E-commerce Strategy.
520 ## - SUMMARY, ETC.
Summary, etc E-Commerce Strategy builds awareness and sharpens readers' understanding of the key issues about e-commerce strategies. To link theory of e-commerce strategy with practice in the real world, it brings together theoretical perspectives based on academic research, integrated use of technologies and large amount of cases, especially those of China. With regard to the innovative technical standards and frameworks, it proposes strategic analysis from a technical point of view. The book is intended for postgraduate students in e-commerce and computer science as well as government officials, entrepreneurs and managers. Prof. Zheng Qin is the Director of Software Engineering and Management Research Institute, Tsinghua University, China; Dr. Shundong Li is a Professor at the School of Computer Science, Shaanxi Normal University, China; Dr. Yang Chang and Dr. Fengxiang Li are both Research Assistants at the School of Software, Tsinghua University, China.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
General subdivision Data processing.
700 1# - AUTHOR 2
Author 2 Chang, Yang.
700 1# - AUTHOR 2
Author 2 Li, Shundong.
700 1# - AUTHOR 2
Author 2 Li, Fengxiang.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://dx.doi.org/10.1007/978-3-642-39414-0
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type eBooks
264 #1 -
-- Berlin, Heidelberg :
-- Springer Berlin Heidelberg :
-- Imprint: Springer,
-- 2014.
336 ## -
-- text
-- txt
-- rdacontent
337 ## -
-- computer
-- c
-- rdamedia
338 ## -
-- online resource
-- cr
-- rdacarrier
347 ## -
-- text file
-- PDF
-- rda
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Computer science.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Information technology.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Business
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Computers.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- E-commerce.
650 14 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Computer Science.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Information Systems and Communication Service.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- e-Commerce/e-business.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- IT in Business.
912 ## -
-- ZDB-2-SCS

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