Consumer Behavior (Record no. 62852)

000 -LEADER
fixed length control field 00563nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201110113526.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 201110b ||||| |||| 00| 0 eng d
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
ISSN 8120320700
082 ## - CLASSIFICATION NUMBER
Call Number 658.8 S332C
100 ## - AUTHOR NAME
Author Schiffman, Leon G.
100 ## - AUTHOR NAME
Author Kanuk, Leslie Lazar
245 ## - TITLE STATEMENT
Title Consumer Behavior
250 ## - EDITION STATEMENT
Edition statement 7th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi
Publisher Prentice hall Of India
Year of publication 2002
300 ## - PHYSICAL DESCRIPTION
Number of Pages P xiii, 495p.
650 ## - SUBJECT ADDED ENTRY--SUBJECT 1
Subject Consumer Decision Making Process
650 ## - SUBJECT ADDED ENTRY--SUBJECT 1
Subject Market Segmentation
650 ## - SUBJECT ADDED ENTRY--SUBJECT 1
Subject Consumers social and Cultural Settings
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Donated Books
Holdings
Withdrawn status Lost status Circulation Status Permanent Location Current Location Entry Date Full call number Accession Number Koha item type
      CENTRAL LIBRARY CENTRAL LIBRARY 2020-10-20 658.8 S332C G01732 Donated Books