Central Library

MARKETING MANAGEMENT (Record no. 6983)

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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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082 ## - CLASSIFICATION NUMBER
Call Number 658.8 k87
100 ## - AUTHOR NAME
Author KOTLER, P.
245 #0 - TITLE STATEMENT
Title MARKETING MANAGEMENT
250 ## - EDITION STATEMENT
Edition statement 12
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication NEW DELHI
Publisher PHI-Learning
Year of publication 2007
300 ## - PHYSICAL DESCRIPTION
Number of Pages xxxvii+729p.,+119
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book Bank
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
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Holdings
Withdrawn status Lost status Circulation Status Permanent Location Current Location Location Source of acquisition Cost, normal purchase price Full call number Accession Number Date checked out Koha item type
      CENTRAL LIBRARY CENTRAL LIBRARY BB12203 K.R.E.C. STUDENTS CO-OP SOCIETY 495.00 658.8 k87 B017873 2022-03-23 Book Bank
      CENTRAL LIBRARY CENTRAL LIBRARY BB12204 K.R.E.C. STUDENTS CO-OP SOCIETY 495.00 658.8 k87 B017874 2019-10-11 Book Bank
      CENTRAL LIBRARY CENTRAL LIBRARY BB12205 K.R.E.C. STUDENTS CO-OP SOCIETY 495.00 658.8 k87 B017875 2023-03-25 Book Bank
      CENTRAL LIBRARY CENTRAL LIBRARY BB12206 K.R.E.C. STUDENTS CO-OP SOCIETY 495.00 658.8 k87 B017876 2024-03-06 Book Bank
      CENTRAL LIBRARY CENTRAL LIBRARY BB12207 K.R.E.C. STUDENTS CO-OP SOCIETY 495.00 658.8 k87 B017877   Book Bank