PRINCIPLES OF MARKETING (Record no. 7215)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00361nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190706s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131731017 |
| 082 ## - CLASSIFICATION NUMBER | |
| Call Number | 658.8 K87 |
| 100 ## - AUTHOR NAME | |
| Author | KOTLER, P.&OTHERS |
| 245 #0 - TITLE STATEMENT | |
| Title | PRINCIPLES OF MARKETING |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | NEW DELHI |
| Publisher | PHI-Learning |
| Year of publication | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xix+114p.;26x21Cms |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference Books |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | DDC |
| -- | DDC |
| Withdrawn status | Lost status | Circulation Status | Permanent Location | Current Location | Location | Entry Date | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| | | | CENTRAL LIBRARY | CENTRAL LIBRARY | REFERENCE | 2014-03-04 | NITK STUDENTS CO-OPERATIVE SOCIETY LTD., | 775.00 | 658.8 K87 | 099000 | Reference Books |