Hazarika, Anjali. <br/><br/>
Capturing Consumer Competence 

 - New Delhi  Tata McGraw Hill Publishing  2003 
 - P.203 
<br/><br/><label>ISBN: </label>0070502471 
<br/><br/><label>Subjects--Topical Terms: </label> Marketplace  Brand Equity  Multi Stakeholder   Air Quality