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Consumer Behavior

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 7thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice hall Of India 2002Availability: Items available for loan: [Call number: 658.8 S332C] (1).

Niche envy : marketing discrimination in the digital age / Joseph Turow.

by Turow, Joseph [author.] | IEEE Xplore (Online Service) [distributor.] | MIT Press [publisher.].

Material type: book Book; Format: available online remote Publisher: Cambridge, Massachusetts : MIT Press, c2006Distributor: [Piscataqay, New Jersey] : IEEE Xplore, [2008]Online access: Abstract with links to resource Availability: No items available

Industrial Organization: Markets and Strategies

by Bellerflamme, Paul | Petiz, Martin.

Edition: 2 Publisher: Cambridge Cambridge University Press 2015Availability: Items available for loan: [Call number: 658.4012 B43I] (3).

Marketing Management Principles and Concepts

by Gharpurey, Madhulika.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Pune Symbiosis Center for Distance Learning 2002Availability: Items available for loan: [Call number: 658.8 G411M] (1).