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Engaging Customers Using Big Data [electronic resource] : How Marketing Analytics are Transforming Business / by Arvind Sathi.

by Sathi, Arvind [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2014Online access: Click here to access online Availability: No items available

Cognitive (Internet of) Things [electronic resource] : Collaboration to Optimize Action / by Arvind Sathi.

by Sathi, Arvind [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2016Online access: Click here to access online Availability: No items available