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Sanskriti, Jansanchar Aur Bazar

by Bhardwaj, Nand.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Samayik Books 2014Availability: No items available

Practical Text Analytics: Interpreting Text and Unstructured Data for Business Intelligence

by Struhl, Steven.

Publisher: London Kogan Page 2015Availability: Items available for loan: [Call number: 658.472 S90P C1] (1).

Marketing Management

by Kotler,Philip | Keller, Kevin Lane.

Edition: 12th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice Hall of india 2005Availability: Items available for loan: [Call number: 658.8 K88M] (1).

Hurdle Race Marketing [electronic resource] : The Enlightenment - The Disillusionment - The Breakthrough / by Klaus Backhaus.

by Backhaus, Klaus [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available

International Consumer Behavior in the 21st Century [electronic resource] : Impact on Marketing Strategy Development / by A. Coskun Samli.

by Samli, A. Coskun [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York, NY : Springer New York : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available

Network Governance [electronic resource] : Alliances, Cooperatives and Franchise Chains / edited by Thomas Ehrmann, Josef Windsperger, G�erard Cliquet, George Hendrikse.

by Ehrmann, Thomas [editor.] | Windsperger, Josef [editor.] | Cliquet, G�erard [editor.] | Hendrikse, George [editor.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Physica, 2013Online access: Click here to access online Availability: No items available

Yin Yang and Organizational Performance [electronic resource] : Five Elements for Improvement and Success / by Kris M.Y. Law, Marko Kesti.

by Law, Kris M.Y [author.] | Kesti, Marko [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Springer London : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available

Handbook of Social Media Management [electronic resource] : Value Chain and Business Models in Changing Media Markets / edited by Mike Friedrichsen, Wolfgang M�uhl-Benninghaus.

by Friedrichsen, Mike [editor.] | M�uhl-Benninghaus, Wolfgang [editor.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available

Sustainability and Human Resource Management [electronic resource] : Developing Sustainable Business Organizations / edited by Ina Ehnert, Wes Harry, Klaus J. Zink.

by Ehnert, Ina [editor.] | Harry, Wes [editor.] | Zink, Klaus J [editor.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available

A Concise Guide to Market Research [electronic resource] : The Process, Data, and Methods Using IBM SPSS Statistics / by Marko Sarstedt, Erik Mooi.

by Sarstedt, Marko [author.] | Mooi, Erik [author.] | SpringerLink (Online service).

Edition: 2nd ed. 2014.Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available

Innovation Acceptance [electronic resource] : The Case of Advanced Driver-Assistance Systems / by Patrick Planing.

by Planing, Patrick [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available

Recovery Management in Business-to-Business Markets [electronic resource] : Conceptual Dimensions, Relational Consequences and Financial Contributions / by Kristian D�oscher.

by D�oscher, Kristian [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available

Internal Brand Management in an International Context [electronic resource] / by Christina Ravens.

by Ravens, Christina [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available

When Luxury Meets Art [electronic resource] : Forms of Collaboration between Luxury Brands and the Arts / by Olga Louisa Kastner.

by Kastner, Olga Louisa [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available

Mixed Method Research Design [electronic resource] : An Application in Consumer-Brand Relationships (CBR) / by S. Sreejesh, Sanjay Mohapatra.

by Sreejesh, S [author.] | Mohapatra, Sanjay [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Cham : Springer International Publishing : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available

Nature-Based Tourism in Mallorca's Natural Areas [electronic resource] : The Benefits of Tourism for Natural Areas / by Luisa Wolter.

by Wolter, Luisa [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available

Proceedings of 20th International Conference on Industrial Engineering and Engineering Management [electronic resource] : Theory and Apply of Industrial Engineering / edited by Ershi Qi, Jiang Shen, Runliang Dou.

by Qi, Ershi [editor.] | Shen, Jiang [editor.] | Dou, Runliang [editor.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available

Communities of Practice and Vintage Innovation [electronic resource] : A Strategic Reaction to Technological Change / by Francesco Schiavone.

by Schiavone, Francesco [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Cham : Springer International Publishing : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available

Applied Conjoint Analysis [electronic resource] / by Vithala R. Rao.

by Rao, Vithala R [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available

Sales Negotiations in Professional Service Firms [electronic resource] : An Exploratory Study on Agenda Setting and Issue Management / by Mireia Prat.

by Prat, Mireia [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available