000 02886nam a22004575i 4500
001 978-3-658-05461-8
003 DE-He213
005 20200420211739.0
007 cr nn 008mamaa
008 140318s2014 gw | s |||| 0|eng d
020 _a9783658054618
_9978-3-658-05461-8
024 7 _a10.1007/978-3-658-05461-8
_2doi
050 4 _aHD28-70
072 7 _aKJC
_2bicssc
072 7 _aBUS041000
_2bisacsh
082 0 4 _a658.4092
_223
100 1 _aSchmitt, Julia.
_eauthor.
245 1 0 _aSocial Innovation for Business Success
_h[electronic resource] :
_bShared Value in the Apparel Industry /
_cby Julia Schmitt.
264 1 _aWiesbaden :
_bSpringer Fachmedien Wiesbaden :
_bImprint: Springer Gabler,
_c2014.
300 _aXI, 99 p. 6 illus.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aBestMasters
520 _aShared value not only offers a new concept to face the current business environmental dynamics but it also responds to macro-economic challenges. The creation of more value than mere profits can lead to a sustainable competitive advantage. Thus, it offers huge economic potential and presents a new challenge to corporate optimisation endeavours. Julia Schmitt draws on current sustainability and innovation research approaches in order to provide a deeper understanding of the shared value concept as a differentiation strategy for small and medium sized enterprises. Her empirical study on the German fair trade and organic fashion industry provides insights into possible configurations of a shared value business strategy. The awareness of these findings is essential to make a shared value strategy lead to business success. Contents Diffusion of Social Innovation  Understanding Shared Value Success Factors and Obstacles Discussion of the Findings on Social Innovation Targets Teachers and students of Economic Sciences with focus on Development Studies and Sustainability Management Management in the field of Strategy, Operations and Marketing; Consultants and Politicians The Author Julia Schmitt, M.Sc. in International Business Studies at Friedrich-Alexander University Erlangen-Nuremberg, works now in Sustainability Management for a German medium sized enterprise.  .
650 0 _aBusiness.
650 0 _aLeadership.
650 0 _aProduction management.
650 1 4 _aBusiness and Management.
650 2 4 _aBusiness Strategy/Leadership.
650 2 4 _aOperations Management.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9783658054601
830 0 _aBestMasters
856 4 0 _uhttp://dx.doi.org/10.1007/978-3-658-05461-8
912 _aZDB-2-SBE
942 _cEBK
999 _c50522
_d50522