000 04866nam a22005175i 4500
001 978-1-4614-6080-0
003 DE-He213
005 20200420211739.0
007 cr nn 008mamaa
008 121205s2013 xxu| s |||| 0|eng d
020 _a9781461460800
_9978-1-4614-6080-0
024 7 _a10.1007/978-1-4614-6080-0
_2doi
050 4 _aHD30.23
072 7 _aKJT
_2bicssc
072 7 _aKJMD
_2bicssc
072 7 _aBUS049000
_2bisacsh
082 0 4 _a658.40301
_223
100 1 _aSaxena, Rahul.
_eauthor.
245 1 0 _aBusiness Analytics
_h[electronic resource] :
_bA Practitioner's Guide /
_cby Rahul Saxena, Anand Srinivasan.
264 1 _aNew York, NY :
_bSpringer New York :
_bImprint: Springer,
_c2013.
300 _aXII, 164 p.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aInternational Series in Operations Research & Management Science,
_x0884-8289 ;
_v186
505 0 _aA Framework for Business Anayltics -- Analytics Domain Context -- Decision Framing: Defining the Decision Need -- Decision Modeling -- Decision Making -- Decision Execution -- Business Intelligence -- Data Stewardship: Can We Use the Data? -- Making Organizations Smarter -- Building the Analytics Capability -- Analytic Methods -- Analytics Case Studies.
520 _aBusiness analytics is used to help people to make and execute rational decisions. This book provides a guide to businesses on how to use analytics to help drive from ideas to execution. Analytics used in this way provides full lifecycle support for business during all stages of decision-making and execution.   The domain of business analytics is becoming recognized and established as a distinct profession. Many companies have created specialized business analytics teams, and several educational institutions offer courses and degrees in analytics. The people in these groups draw upon Operations Research, Statistics, and the Information Technology practices for Business Intelligence, Analytics & Optimization. Practitioners, academics, and consultants are working craft the concepts, processes, and structures needed to establish business analytics capabilities in their specific organizations. This book offers a set of proven concepts, processes, and structures that can help organizations to set up and evolve their analytics capabilities.   The word "analytics" conjures up different images for different people depending on the function that they work in. Business and academic organizations share an enthusiastic appreciation of the realm of business analytics, but they do not necessarily have a common understanding of all that it comprises. This divergence presents organizational challenges in terms of organizational design, roles, skills development planning, educational needs, and career paths in analytics organizations. Effective application of analytics involves a confluence of traditional business, mathematical modeling and information technology capabilities. This book provides a framework for the effective interplay of these capabilities to go from ideas to execution.   The framework for business analytics is also used to embed the use of business analytics into the business culture. It lays out the approach for analytics and provides guidance on how to scale analytics and how to develop analytics teams. It offers a set of proven concepts, processes, and structures that show how organizations can set up and evolve their analytics capabilities in order to achieve benefits in their strategy and operations.   As a guide for practitioners and managers, the book will benefit people who work in analytics teams, the managers and leaders who manage, use and sponsor analytics, and those who work with and support business analytics teams. It includes several real world case studies on applying the concepts of business analytics to decision making to help the practitioner understand the framework and extend it to their specific need.  .
650 0 _aBusiness.
650 0 _aManagement science.
650 0 _aOperations research.
650 0 _aDecision making.
650 1 4 _aBusiness and Management.
650 2 4 _aOperation Research/Decision Theory.
650 2 4 _aBusiness and Management, general.
650 2 4 _aOperations Research, Management Science.
700 1 _aSrinivasan, Anand.
_eauthor.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9781461460794
830 0 _aInternational Series in Operations Research & Management Science,
_x0884-8289 ;
_v186
856 4 0 _uhttp://dx.doi.org/10.1007/978-1-4614-6080-0
912 _aZDB-2-SBE
942 _cEBK
999 _c50523
_d50523