| 000 | 02849nam a22004335i 4500 | ||
|---|---|---|---|
| 001 | 978-3-658-03753-6 | ||
| 003 | DE-He213 | ||
| 005 | 20200420211746.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 131011s2014 gw | s |||| 0|eng d | ||
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_a9783658037536 _9978-3-658-03753-6 |
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| 024 | 7 |
_a10.1007/978-3-658-03753-6 _2doi |
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| 050 | 4 | _aHD28-70 | |
| 072 | 7 |
_aKJMV6 _2bicssc |
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| 072 | 7 |
_aPDG _2bicssc |
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| 072 | 7 |
_aBUS087000 _2bisacsh |
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| 082 | 0 | 4 |
_a658.514 _223 |
| 100 | 1 |
_aHewing, Martin. _eauthor. |
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| 245 | 1 | 0 |
_aCollaboration with Potential Users for Discontinuous Innovation _h[electronic resource] : _bExperimental Research on User Creativity / _cby Martin Hewing. |
| 264 | 1 |
_aWiesbaden : _bSpringer Fachmedien Wiesbaden : _bImprint: Springer Gabler, _c2014. |
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| 300 |
_aXVII, 173 p. 13 illus. _bonline resource. |
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| 336 |
_atext _btxt _2rdacontent |
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_acomputer _bc _2rdamedia |
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| 338 |
_aonline resource _bcr _2rdacarrier |
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_atext file _bPDF _2rda |
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| 520 | _aCreativity and innovation are important drivers of economic welfare and growth in contemporary societies. Collaborating with and learning from users in the early phase of the innovation process has been considered a successful approach to stimulate those creative sparks for organizations. However, the idea of users as innovators has also invoked critical responses especially in the context of innovations that are discontinuous to dominant designs. Martin Hewing and co-author Katharina H�olzle explore the potential that can arise through collaboration with potential users who are not yet users. Those users at the peripheries are perceived to contribute more novel information, by which they better reflect shifts in needs and behavior than current users at the center.   Contents Co-Creation with Users at the Edges of Markets Innovative Ideas through Collaboration with Potential Users The Playful Ingenuity of Potential Users in Collaboration: Enriched Compensation and Improvisation   Target Groups Researchers and students in the field of creative problem-solving and innovation management Managers and practitioners involved inthe early stages of innovation management   The Author Dr.Martin Hewing is a User Experience Researcher and an external research associate at the department of Innovation Management & Entrepreneurship at Universit�at Potsdam. | ||
| 650 | 0 | _aBusiness. | |
| 650 | 0 | _aManagement. | |
| 650 | 0 | _aIndustrial management. | |
| 650 | 1 | 4 | _aBusiness and Management. |
| 650 | 2 | 4 | _aInnovation/Technology Management. |
| 710 | 2 | _aSpringerLink (Online service) | |
| 773 | 0 | _tSpringer eBooks | |
| 776 | 0 | 8 |
_iPrinted edition: _z9783658037529 |
| 856 | 4 | 0 | _uhttp://dx.doi.org/10.1007/978-3-658-03753-6 |
| 912 | _aZDB-2-SBE | ||
| 942 | _cEBK | ||
| 999 |
_c50994 _d50994 |
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