000 02941nam a22005295i 4500
001 978-3-642-39414-0
003 DE-He213
005 20200421111853.0
007 cr nn 008mamaa
008 141030s2014 gw | s |||| 0|eng d
020 _a9783642394140
_9978-3-642-39414-0
024 7 _a10.1007/978-3-642-39414-0
_2doi
050 4 _aQA75.5-76.95
072 7 _aUT
_2bicssc
072 7 _aCOM069000
_2bisacsh
072 7 _aCOM032000
_2bisacsh
082 0 4 _a005.7
_223
100 1 _aQin, Zheng.
_eauthor.
245 1 0 _aE-Commerce Strategy
_h[electronic resource] /
_cby Zheng Qin, Yang Chang, Shundong Li, Fengxiang Li.
264 1 _aBerlin, Heidelberg :
_bSpringer Berlin Heidelberg :
_bImprint: Springer,
_c2014.
300 _aIX, 351 p.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
505 0 _aE-commerce and E-commerce Strategy -- National E-commerce Strategy -- E-commerce Strategy of Industries -- E-commerce Strategy in Enterprises -- E-commerce Strategy under Specific Strategic Environments -- E-commerce Technical Strategy -- The Present Situation and Outlook of E-commerce Strategy.
520 _aE-Commerce Strategy builds awareness and sharpens readers' understanding of the key issues about e-commerce strategies. To link theory of e-commerce strategy with practice in the real world, it brings together theoretical perspectives based on academic research, integrated use of technologies and large amount of cases, especially those of China. With regard to the innovative technical standards and frameworks, it proposes strategic analysis from a technical point of view. The book is intended for postgraduate students in e-commerce and computer science as well as government officials, entrepreneurs and managers. Prof. Zheng Qin is the Director of Software Engineering and Management Research Institute, Tsinghua University, China; Dr. Shundong Li is a Professor at the School of Computer Science, Shaanxi Normal University, China; Dr. Yang Chang and Dr. Fengxiang Li are both Research Assistants at the School of Software, Tsinghua University, China.
650 0 _aComputer science.
650 0 _aInformation technology.
650 0 _aBusiness
_xData processing.
650 0 _aComputers.
650 0 _aE-commerce.
650 1 4 _aComputer Science.
650 2 4 _aInformation Systems and Communication Service.
650 2 4 _ae-Commerce/e-business.
650 2 4 _aIT in Business.
700 1 _aChang, Yang.
_eauthor.
700 1 _aLi, Shundong.
_eauthor.
700 1 _aLi, Fengxiang.
_eauthor.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9783642394133
856 4 0 _uhttp://dx.doi.org/10.1007/978-3-642-39414-0
912 _aZDB-2-SCS
942 _cEBK
999 _c56251
_d56251