000 | 00613nam a22001937a 4500 | ||
---|---|---|---|
999 |
_c60536 _d60536 |
||
005 | 20200805123554.0 | ||
008 | 200805b ||||| |||| 00| 0 eng d | ||
020 | _a0876925131 | ||
082 | _a658.8 K95M | ||
100 | _aKotler,Philip | ||
245 |
_aMarketing Management _bAnalysis,Planning,Implemtation,and Control |
||
260 |
_aNew Delhi _bPrentice-Hall of India _c1988 |
||
300 | _ap.777 | ||
650 | _bUnderstanding the Critical Role of Marketing in Organisations and Society | ||
650 | _bAnalysing Competitors | ||
650 | _bMeasuring and Forescasting Markets | ||
650 | _bManaging Services | ||
942 | _cDBK |