000 00613nam a22001937a 4500
999 _c60536
_d60536
005 20200805123554.0
008 200805b ||||| |||| 00| 0 eng d
020 _a0876925131
082 _a658.8 K95M
100 _aKotler,Philip
245 _aMarketing Management
_bAnalysis,Planning,Implemtation,and Control
260 _aNew Delhi
_bPrentice-Hall of India
_c1988
300 _ap.777
650 _bUnderstanding the Critical Role of Marketing in Organisations and Society
650 _bAnalysing Competitors
650 _bMeasuring and Forescasting Markets
650 _bManaging Services
942 _cDBK