Hybrid Value Creation (Record no. 51044)

000 -LEADER
fixed length control field 03408nam a22004455i 4500
001 - CONTROL NUMBER
control field 978-3-8349-3961-6
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200420211747.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130410s2013 gw | s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9783834939616
-- 978-3-8349-3961-6
082 04 - CLASSIFICATION NUMBER
Call Number 658.83
100 1# - AUTHOR NAME
Author Velamuri, Vivek K.
245 10 - TITLE STATEMENT
Title Hybrid Value Creation
300 ## - PHYSICAL DESCRIPTION
Number of Pages XX, 200 p. 24 illus.
490 1# - SERIES STATEMENT
Series statement Markt- und Unternehmensentwicklung / Markets and Organisations
505 0# - FORMATTED CONTENTS NOTE
Remark 2 Systematic Literature Review -- Hybrid Value Creation -- Empirical Study -- The Four Clusters of Hybrid Value Creation. The Cluster of Embedded products -- The Cluster of Solutions.
520 ## - SUMMARY, ETC.
Summary, etc Hybrid Value Creation - a phenomenon also known under different terms such as "Product Service Systems", "Dematerialization", and "Servitization" - is a catalyst for fundamental transformation of individual firms and whole economies. Vivek K. Velamuri defines Hybrid Value Creation as the process of generating additional value by innovatively combining products (tangible component) and services (intangible component). He provides a systematic assessment of the state-of-the-art in the field and identifies empirically-derived strategies for hybrid value creation. The work helps practitioners, irrespective of the industry they are in, to come to grips with understanding the dynamics of hybrid value creation.   Contents �         The Relevance of Hybrid Value Creation �         The Four Different Clusters of Hybrid Value Creation �         The Cluster of Embedded Products �         The Cluster of Solutions �         Managerial Implications �         Directions for Future Research   Target Groups �         Researchers in the field of innovation management �         Practitioners interested in the phenomenon of integrating products and services into customer-oriented offerings   About the Author J.-Prof. Dr. Vivek K. Velamuri is the Schumpeter Junior Professor of Entrepreneurship and Technology Transfer at HHL Leipzig Graduate School of Management.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://dx.doi.org/10.1007/978-3-8349-3961-6
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type eBooks
264 #1 -
-- Wiesbaden :
-- Springer Fachmedien Wiesbaden :
-- Imprint: Springer Gabler,
-- 2013.
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-- text
-- txt
-- rdacontent
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-- computer
-- c
-- rdamedia
338 ## -
-- online resource
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-- rdacarrier
347 ## -
-- text file
-- PDF
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650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Business.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Market research.
650 14 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Business and Management.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Market Research/Competitive Intelligence.
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-- ZDB-2-SBE

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